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Case Histories

The principles of Destination Web Watch include the sharing of expertise and experience. Case history information provides practical examples of how the methodologies have been applied within tourism and also related industries by the Destination Web Watch partners.

NWDA - North West Development Area - evaluated seven websites

Find out how Visit Liverpool was benchmarked against other city websites

Find out about Devon and Cornwall Overseas Marketing

Find out more about how Dublin City Rooms tops the search engines

Read what clients say: Paul van Gessel, CEO Friesland Marketing



Website Audit

The initial non-sector specific Website Audit, including a full accessibility (WAI) evaluation and search engine performance assessment. webdesign image

Strategic Website Evaluation

In depth Strategic Website Evaluation includes the Website Audit and a further in-depth Strategic Evaluation. webdesign image

Online User Survey

Learn more about the visitors to your site. Online surveys offer a fast, low cost method of asking detailed questions of specific target groups. webdesign image

Newsletter Audit

Email Newsletter Audit, developed to assist DMOs in making correct and effective use of the electronic newsletter. webdesign image

Laboratory Testing

Laboratory Testing is a thorough assessment of decision-making processes of consumers when navigating your site. webdesign image